The SPH Media Distillery is a training facility established by SPH Marketing Division, with the objective to provide marketers with opportunities to regularly update themselves on the latest trends in the advertising and marketing industry. The SPH Media Distillery has a strong focus on strategic planning, differentiating itself from other talks and seminars.

Anyone and everyone who is in a marketing position in any industry will benefit from the inaugural SPH Media Distillery. During the seminar, marketers can be sure that they will pick up “tips and tricks” on how to rise above the competition by improving the way they engage their target audience through various fronts.

From defining one’s market and target consumers, the importance of creativity in any marketing campaign, how to get into the news to how one can maximise the use of social media, these issues and more will be discussed in detail by the panel of industry experts.

The speakers for the event are:

          o Christopher Neo, Managing Director, L’Oréal Singapore Pte Ltd
          o Chris Chiu, Executive Creative Director, Leo Burnett Singapore
          o Alan John, Deputy Editor, The Straits Times, SPH
          o Felix Soh, Digital Media Editor, English and Malay Newspapers Division, SPH
          o Bharad Ramesh, Deputy Leader, Mindshare Singapore, and
          o Geoff Tan, Senior Vice President and Head of Strategic Marketing, Marketing Division, SPH

Early bird special
This event is priced at $480 per person, but a special fee of just $330 will be offered to anyone who register before 13 November